

About Shelley
The SC² brand originated as a playful nod to Shelley Collier's (maiden) name and the abbreviations associated with one of her designations, "certified strength and conditioning coach (CSCS)." Shelley Collier Strength Coach evolved into SCSC and, subsequently, SC squared.
Armed with her shiny new SC² brand, Shelley opened shop in 2014 in Canmore, AB with the dream to be working with elite endurance athletes, and to be recognized as one of Canada's elite female strength coaches. Just in time for life to throw her an unexpected twist — her first pregnancy, disrupting her plans just five months after opening her doors. Despite this shift in focus, Shelley continued pushing towards her goals, working with provincial Nordic ski and biathlon teams, and coaching young, determined athletes (now NHL level hockey stars, Canadian National Team Speed and Figure Skaters!)
Shelley built a team of expert coaches, allowing her to extend her coaching services to many more sports clubs, athletes, and clients. "If you had a body in Canmore, you trained with Shelley and SC²!" The SC squared influence spread like fire, reaching nearly everyone with a muscle in Canmore!
Shelley DID coach the Canadian National Cross Country and Biathlon ski teams, all while journeying into motherhood....in 2017, she discovered she was pregnant for a second time. With twins!
Her appreciation for the body and its infinite potential continued to expand — steering her passion and focus towards women's health, pelvic floor rehabilitation and therapy, allowing women and mothers to thrive no matter what stage of hormonal life cycle they were at.
Shelley’s mission is not only to elevate personal training standards but also to ensure that elite strength coaching services ARE accessible to a broader audience, including those dealing with injuries, striving for personal success, coping with chronic pain, or simply uncertain about where to begin.
Today, Shelley and her family are new residents of Invermere, BC, where SC² is recognized as the best new business in the area.
HEAR IT FROM OUR MEMBERS

Hands down the best gym and team you’ll find.
I’ve been through all the big box gyms and group fitness environments, and nothing compares to what Shelley has built. Her training perfectly blends the fun, supportive atmosphere of group classes with the personalized, detail-focused approach of one-on-one coaching.
I’ve been lucky to train with Shelley for over three years, including throughout my pregnancy and postpartum journey. I truly credit her programming and guidance for my pain-free pregnancy and strong, confident recovery afterward.
If you’re looking for a gym that prioritizes form, community, and real results — this is it.Shelley is an amazing trainer creating high-end training programs. Wether you’re looking for injury prevention workouts, to gain strength, or just to have a good sweat with some friends, Shelley’s programs are in-depth and easy to follow!
I was never a gym guy and still am not. The classes with Shelley feel more like a fun training session with a high performing team.
It's a great way to be re-introduced into lifting weights, stretching and various exercises. I can pretend that I'm a high level athlete. I started with one day/week and could barely do 1 proper chin up.
Now I'm going twice a week and pumping out extra chin ups when I take my kids to the playground. Shelley is amazing. The classes are fun and the new gym is stellar! Highly recommend SC2 and Shelley for anyone looking to get/keep in shape no matter the age bracket!
Shelley is the best! As a former national team biathlete who has worked with many coaches in my life, I can honestly say Shelley is one of the most knowledgeable and dedicated coaches I have worked with.
Shelley Kuhn is a deeply knowledgeable trainer. She works with our whole family (two early 50s parents, and our young-adult high-performance athlete) with equal skill and kindness. We each get thoughtful and appropriate advice to help us meet our individual fitness goals. No cookie-cutter training! Whether private or group training, Shelley is a total pro, and fun too!
Your value, and contribution to the lives of those you train is so evident to me in the faces that keep showing up, keep smiling, keep sweating and keep swearing :)